Barratt London Launch New Apartments in Acton Available with Help to Buy

How Help to Buy 2.0 could help you get on the ladder ..

Having already enabled over 365,400 first-time buyers to get on the property ladder since its launch in 2013, the updated version of the Help to Buy equity loan scheme is poised to help thousands more this year. Awarding winning developer, Barratt London, anticipates a flood of demand from buyers in the coming months, as the improved Help to Buy scheme came into effect from 1 April 2021, and has recently launched at its Western Circus development in Acton, where a brand new phase of homes – Medrano Apartments – has just become available. The new phase will comprise of 47 one, two and three-bedroom homes over seven storeys, all boasting their own private outdoor space and either City or garden views.

One of the major changes in the Help to Buy scheme is its exclusivity to first-time buyers to ensure only those who genuinely need a government loan will be entitled. In addition, new regional price caps under the revised scheme aim to maintain Help to Buy values at an affordable level, bespoke to each local housing market. This will mean that buyers can only use the initiative to purchase a new-build home costing no more than 1.5 times the average first-time buyer house price in their region.

Running until 31 March 2023, the scheme remains one of the capital’s pivotal routes to homeownership for many Londoners stuck in ‘generation rent’. Ed McCoy, Sales Director at Barratt West London said: “Saving for a deposit is one of the biggest hurdles to overcome, and this feels even harder in a time of economic hardship. The ability to purchase a property with just a 5 per cent deposit means fewer arduous years of saving, whilst often trapped in smaller properties with high rents to pay. Young families and couples can finally get a place to call home, with the space and quality that a new-build development can provide.”

Consisting of 365 new apartments starting from £484,000, Western Circus’ first homes will be ready to move into from February 2022, all coming with private outdoor space and centred around landscaped gardens. In addition to being just a 5-minute walk from East Acton station, Western Circus will also have a supermarket and a café as part of the completed scheme. First-time buyers can purchase here with a 5 per cent deposit, meaning affordable Zone 2 homeownership is within reach for those looking to stay in a central, well-connected London area.

Under Help to Buy, prospective homeowners can borrow up to 40 per cent in London up to the value of £600,000. This is an interest-free loan for the first five years, and then interest fees start at 1.75 per cent and rise each year in April by the Consumer Prices Index plus 2 per cent. This means with a 5 per cent deposit, a mortgage would only be needed on 55 per cent of the property’s value. This is an incredible lifeline when considering that last year properties in London had an overall average price of £670,601, with sold prices 6% up on the previous year.

Ed continued: “New developments that are part of Help to Buy offer buyers ready-made communities that you wouldn’t otherwise get. Place-making is high up on our agenda, and in real terms this can mean access to things like on-site gyms, roof top gardens, communal grounds, new shops and public squares – even on-site schools.”

The new and improved version of the equity loan scheme is one of several government initiatives taking place this year in the Prime Minister’s attempt “to turn generation rent into generation buy”. The latest Budget announced the extension of the stamp duty holiday for properties priced under £500,000 until June 2021 with a tapered extension thereafter, as well as the launch of the Help to Buy mortgage guarantee scheme, which provides a government guarantee to lenders for providing loans of up to 95% Loan to Value (LTV), although excluding new build properties.

Why Help to Buy London could work for you:

  • Lower deposit required
  • Only a 55% mortgage needed, avoiding higher LTV rates
  • Interest free loan for five years
  • Pay off sizeable chunks of the loan at once

For further information visit for a virtual viewing or call 0330 057 6666.

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